By having Nebu Dub InterViewer integrated with EcoMatcher Nebu's clients can offer respondents a unique, meaningful and socially responsible reward for completing a survey: a newly planted tree.
One tree costs USD2.50 and includes growing a quality seedling and shipping the seedling to the farmer who will plant the tree on his or her land. For USD2.50 you adopt a tree for life. You can choose how many trees you'd like to offer a respondent for completing a survey. One tree? Or perhaps a small forest of 10 or 20 trees? You can also let your respondents make a choice among several reward options. For example, if usually they are being given financial incentive, now you can let them choose to spare a part of the financial gratification to adopt trees in the amount of choice. By integrating Nebu Dub InterViewer and EcoMatcher the workflow is automated.
Upon completion of a survey, the respondents/panel members will receive an instant notification email about the trees adopted on their behalf. The email contains a link to TreeTracker, a web application EcoMatcher developed using satellite maps. With TreeTracker, the receiver can track the tree, learn more about the tree and farmer and can share the experience on social media with the simple click of a button. TreeTracker offers numerous branding possibilities, e.g. you can add your company logo. The respondent can share the experience through social media, which would give Nebu's clients a marketing boost. No plastics, no tool expenses, no physical stock and no transportation costs.You, as a company, can include an overview of your tree planting initiative on your website. Let people know about your steps towards making marketing research sustainable by presenting the numbers of how many trees you have adopted on behalf of respondents, employees